Privacy Policy & Terms of Use

Effective Date: August 01, 2025

Privacy Policy

Brand Equity Score™ and measuredI/O are committed to protecting your privacy. This policy explains how we collect, use, and protect the information you provide.

What We Collect

• Name, email, and message content (when submitted via our contact form)
• Aggregated traffic and usage data via analytics tools
• Voluntary data provided in demo requests or inquiries

How We Use It

• To respond to your inquiries
• To analyze and improve site performance
• To provide relevant communications, only if requested

Data Sharing

We do not sell your data. We may share it with secure service providers (e.g., hosting, analytics platforms) solely for operational purposes.

Your Rights

You may request to review, modify, or delete your data at any time. Contact us at: info@measuredio.com

Cookies

We use essential and performance cookies to improve user experience. You may adjust your browser settings to disable cookies at any time.

Policy Updates

We may update this policy. The latest version will always appear on this page.

Terms of Use

By accessing or using this website, you agree to the following terms:

Use of Site

This site is for informational and analytical purposes only. You agree not to use it in any way that violates applicable laws.

Intellectual Property

All content—including Brand Equity Score™ reports, graphics, text, tables, and methodologies—is the intellectual property of measuredI/O and may not be reproduced without written permission.

Brand Mentions

All referenced brand names, logos, and trademarks are the property of their respective owners. Brand Equity Score™ provides independent analysis under nominative fair use and is not affiliated with, endorsed by, or sponsored by the brands mentioned.

Third-Party Data Sources

Brand Equity Score™ uses publicly available brand perception and media intelligence signals to generate composite insights. External data sources (e.g., Morning Consult, Meltwater) are used in accordance with their terms of use. No raw datasets or proprietary dashboards are redistributed.

No Warranties

We make no guarantees about the accuracy, completeness, or timeliness of any insights presented. All content is provided "as is" for informational purposes only.

Limitation of Liability

measuredI/O is not liable for any loss, damages, or decisions made based on insights or data displayed on this site.

Questions?

If you have questions about this policy or your data, contact us at: info@measuredio.com